PROMOTE YOUR BUSINESS ONLINE


Meanings/definition of the phrase promote your business online ?


P: Meaning of P in the phrase PROMOTE YOUR BUSINESS ONLINE means: Page Rank – Page Rank is specifically a function of Google; it’s sort of their scoring system in determining how a website fares. This is considering all the categorical filtering it goes through as web pages are crawled and indexed. PageRank, a link analysis algorithm, is a measure of a web page’s popularity in terms of the number of links directing to that page from other websites.

R: Meaning of R in the phrase PROMOTE YOUR BUSINESS ONLINE means: Robots.txt – Search engines such as Google have web robots, or programs, crawling the internet to index web content. A robots.txt file restricts access to your site by search engine robots that crawl the web. You need a robots.txt file only if your site includes content that you don’t want search engines to index, i.e. admin pages, sensitive information, etc. You do not want to restrict access to your entire site, otherwise, you will be invisible to all search engine rankings. In order to use a robots.txt file, you’ll need to have access to the root of your domain. Check out this great Google Webmaster Central resource for more information. Robots.txt file is used to tell search engine spiders that which web page of your website should be crawled and which should not be crawled.

O: Meaning of O in the phrase PROMOTE YOUR BUSINESS ONLINE means: On-Page SEO – You may hear this phrase mentioned quite often in relation to off-page SEO. So let’s distinguish between the two. On-page SEO refers to the text and content on your website pages. This includes editing your page and content with keywords so that the search engines can rank your page well and funnel traffic your way. Off-page SEO refers to the text and backlinks from other website pages to your website pages. This is nearly impossible to completely control as you can’t factor in every single site that is linking to your content via their blog and website.

M: Meaning of M in the phrase PROMOTE YOUR BUSINESS ONLINE means: Meta Description – These are descriptive snippets that show up in your Google search results for each page of your website as a sort of introduction on what to expect about your webpage. Meta description, an attribute of Meta tags, is a concise explanation of the content of a web page. Meta descriptions are seen in search results as a part of search snippets.

O: Meaning of O in the phrase PROMOTE YOUR BUSINESS ONLINE means: On-Page SEO – You may hear this phrase mentioned quite often in relation to off-page SEO. So let’s distinguish between the two. On-page SEO refers to the text and content on your website pages. This includes editing your page and content with keywords so that the search engines can rank your page well and funnel traffic your way. Off-page SEO refers to the text and backlinks from other website pages to your website pages. This is nearly impossible to completely control as you can’t factor in every single site that is linking to your content via their blog and website.

T: Meaning of T in the phrase PROMOTE YOUR BUSINESS ONLINE means: Technical SEO – Search engines’ ranking algorithms are complex, evaluating hundreds of website factors when determining which keywords should rank for search queries. Technical SEO optimization tackles on-site issues that stop search engine spiders from crawling your website and potentially favouring your website.

E: Meaning of E in the phrase PROMOTE YOUR BUSINESS ONLINE means: EAT – a metric Google is focusing on to help judge page quality. E-A-T is the shorthand Google uses in its Search Quality Evaluator Guidelines and it stands for ‘Expertise, Authority and Trust‘. For those who don’t know, the guidelines are what the people who manually review pages for Google use.

Y: Meaning of Y in the phrase PROMOTE YOUR BUSINESS ONLINE means: Yahoo – Yahoo is still one of the best web directories on the internet. They recently struck a deal with Twitter so that you can follow your Twitter feed on Yahoo’s interface while you are logged into your Yahoo! email account. Be sure to submit your website to Yahoo’s directory for SEO best practices, as Google is not the only search engine people use. Also, it has one of the biggest directories, i.e. Yahoo directory, to submit your business there.

O: Meaning of O in the phrase PROMOTE YOUR BUSINESS ONLINE means: On-Page SEO – You may hear this phrase mentioned quite often in relation to off-page SEO. So let’s distinguish between the two. On-page SEO refers to the text and content on your website pages. This includes editing your page and content with keywords so that the search engines can rank your page well and funnel traffic your way. Off-page SEO refers to the text and backlinks from other website pages to your website pages. This is nearly impossible to completely control as you can’t factor in every single site that is linking to your content via their blog and website.

U: Meaning of U in the phrase PROMOTE YOUR BUSINESS ONLINE means: Unethical SEO – This is otherwise known as black hat SEO. It’s any SEO effort that focuses more on getting around the search engine’s protocols to get high rankings. Black hat SEO uses unnatural, deceptive, and non-end-user-friendly means.


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